Transports of
delight! Dick
Henrywood looks
at
transport-related
publicity
jigsaws of the
1930s.
'Marketing is
not a modern
phenomenon. When
Josiah Wedgwood
decided in 1772
that all his
pottery should
be marked, it
must have been
one of the
earliest
marketing
decisions. The
great
exhibitions held
around the world
during the 19th
century were
major marketing
events. In more
recent times we
have seen great
marketing
campaigns from
firms like
Guinness and
Pirelli but
these owe more
to sales than
marketing...'
Mabel Lucie Attwell: Margaret G. Powling looks
at the life of one of the best known and
prolific illustrators of children’s books, cards
and posters.
'“Didn’t she
play a
honky-tonk
piano?” asked my
husband. “No,” I
replied, “You’re
thinking of
Winifred. Mabel
Lucie was an
illustrator! And
what a prolific
illustrator she
was. For more
than 50 years
her
chubby-cheeked
children were
some of the most
appealing images
of childhood.
According to
Chris Beetles,
19th and 20th
century
watercolour
specialist...'
Riches to Rags. The story of Deans Rag Book
Company and their world famous teddies.
'Teddy bears
appeal to people
of all ages.
While children
play with them,
adults collect
them, so they
are treasured
through the
years. Early
collectors
bought antique
versions that
were nursery
toys but the
market grew so
fast in the
1970s that
manufacturers
began to make
Teddy bears
especially for
the new
enthusiasts...'
Driven by Passion: Collecting
Corgi model vehicles.
'The Child is
father of the
Man” writes
William
Wordsworth, and
this certainly
seems to be an
apt description
of those
children
(largely boys)
who spend
endless
satisfying hours
driving (and
crashing!) model
cars, and then
grow up to spend
endless hours in
similar fashion
on full scale
versions.
Perhaps it is
this that has
made model cars
so collectable,
plus of course
the fact that
whereas you may
never be able to
own an Aston
Martin or a
Ferrari in real
life, you can at
least indulge
the fantasy with
a model version
of your dream
vehicle...'